Wellmark.com

wellmark is the leading health insurance company in iowa and south dakota. find individual and family plans and resources for employers, providers, and producers.

Mobile Apps:

Google Play

Visits & Engagement

On PC & mobile, in the last 6 months

Engagements

March, 2025

Overall Visits	399.47K
Time On Site	00:05:37
Pages per Visit	6.52
Bounce Rate	22.09%

Other metrics

Traffic Sources

On PC, in the last 3 months. Click on the column for drilldown

Geography

On PC, in the last month

Traffic by countries

United States	99.1%
India	0.27%
Canada	0.2%
Philippines	0.13%
Indonesia	0.12%

Review

By popularity Wellmark.com ranked 90 909th in the World, 17 397th place in United States, 255th place in category "Finance / Insurance"

Has weak positive dynamics in attracting traffic. In the period from october'24 to march'25 the attendance of this site increased from 366 619 to 426 048 (+14.99%).

For March '2025 there were 399 473 visits. The average visitor per session views 6.52 page(s) and spends 5 minute(s) 37 second(s) on the site. At the same time the bounce rate is 22.09%.

The most popular site uses in United States, attracting from this country 99.10% of overall traffic.

Structure of traffic sources: the highest traffic "Direct" (65.64%), the second most important "Search" (27.06%), followed by "Referrals" (6.88%), then "Display Ads" (0.34%), then "Mail" (0.05%) and in the last place "Social" with a share 0.04%.

World Rank

Top websites in Worldwide

#90,909

Country Rank

Top websites in United States

#17,397

Category Rank

Top websites in Finance / Insurance

#255

Referrals

6.88%

Top Referring Sites:

Domain	share/change
rcbenefits.hrintouch.com	24.00% -49.8%
webmdhealth.com	24.00%
sship.hr.iastate.edu	24.00% 17.14%
myemailwellmark.com	16.00%
links.mkt2573.com	4.00%

Top Destination Sites:

Domain	share/change
web.healthsparq.com	57.02% 8.11%
billerpayments.com	11.08% -33.1%
jobs-wellmark.icims.com	8.23% -41.59%
federationw.cvshealth.com	8.13% 81.12%
blue365deals.com	5.58% 169.28%