World Rank
n / a
Smh.myfairfax.com.au
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
February, 2025
| Overall Visits | 51.87K |
| Time On Site | 00:02:02 |
| Pages per Visit | 3.02 |
| Bounce Rate | 30.97% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| Australia | |
| United States | |
| United Kingdom |
Review
Has clear negative dynamics in attracting traffic. In the period from september'24 to february'25 the attendance of this site decreased from 96 714 to 50 030 (-63.63%).
For February '2025 there were 51 865 visits. The average visitor per session views 3.02 page(s) and spends 2 minute(s) 2 second(s) on the site. At the same time the bounce rate is 30.97%.
The most popular site uses in Australia, attracting from this country 95.77% of overall traffic.
Structure of traffic sources: the highest traffic "Referrals" (55.42%), the second most important "Direct" (41.58%), followed by "Search" (2.51%), then "Social" (0.35%), then "Mail" (0.06%) and in the last place "Display Ads" with a share 0.04%.
Referrals
55.42%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
54.98%
7.4%
|
|
|
29.29%
11.58%
|
|
|
5.65%
-69.76%
|
|
|
5.20%
-20.04%
|
|
|
4.55%
-63.89%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
43.35%
-20.16%
|
|
|
42.86%
184.11%
|
|
|
11.51%
927.96%
|
|
|
0.98%
-94.76%
|
|
|
0.76%
|
Search
2.51%
Organic Keywords:
| Keyword | share/change |
|---|---|
| sydney morning herald |
60.23%
|
| smh login |
24.27%
|
| smh |
15.49%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| smh subscriptions |
100.0%
427.54%
|
Social Networks
0.35%
Display Advertising
0.04 %
Top Ad Networks
Top Publishers
No Data Available
Audience Interests
Also visited websites
No Data Available