April, 2024
Overall Visits | 46.25M |
Time On Site | 00:05:24 |
Pages per Visit | 7.34 |
Bounce Rate | 40.93% |
Germany | |
Austria | |
Switzerland | |
Netherlands | |
Turkey |
By popularity Otto.de ranked 725th in the World, 26th place in Germany, 3th place in category "E-commerce and Shopping / Marketplace"
Has moderate negative dynamics in attracting traffic. In the period from november'23 to april'24 the attendance of this site decreased from 58 616 190 to 44 150 476 (-28.15%).
For April '2024 there were 46 253 258 visits. The average visitor per session views 7.34 page(s) and spends 5 minute(s) 24 second(s) on the site. At the same time the bounce rate is 40.93%.
The most popular site uses in Germany, attracting from this country 95.82% of overall traffic.
Structure of traffic sources: the highest traffic "Direct" (59.21%), the second most important "Search" (32.52%), followed by "Social" (2.48%), then "Mail" (2.46%), then "Referrals" (1.74%) and in the last place "Display Ads" with a share 1.59%.
Domain | share/change |
---|---|
idealo.de |
6.43%
3.57%
|
tracking.s24.com |
6.06%
126.05%
|
welt.de |
4.88%
|
navigator.gmx.net |
3.99%
10.26%
|
t-online.de |
3.52%
-25.03%
|
Domain | share/change |
---|---|
tracking.hermesworld.com |
61.84%
9.34%
|
rubbeln.endlich-gewinnen.com |
6.73%
|
paypal.com |
5.84%
-10.56%
|
gsv.hesgdv.de |
5.24%
101.43%
|
platzschaffenmitherz.de |
1.79%
3.9%
|
Keyword | share/change |
---|---|
otto |
65.72%
-1.36%
|
otto.de |
5.83%
6.49%
|
otto versand |
4.11%
1.03%
|
ottoversand |
1.36%
-49.09%
|
amazon |
0.70%
7.65%
|
Keyword | share/change |
---|---|
ottoversand |
16.58%
-43.59%
|
roller |
4.01%
26.09%
|
www.otto.de |
3.03%
-0.02%
|
otto deal des tages |
2.18%
|
otto mode |
2.18%
162.95%
|
baur.de |
amazon.de |
idealo.de |
ebay.de |
zalando.de |