Amazon.it

Review

By popularity Amazon.it ranked 164th in the World, 6th place in Italy, 1th place in category "E-commerce and Shopping / Marketplace"

Has moderate negative dynamics in attracting traffic. In the period from november'23 to april'24 the attendance of this site decreased from 195 238 095 to 145 195 238 (-29.40%).

For April '2024 there were 149 247 045 visits. The average visitor per session views 9.32 page(s) and spends 6 minute(s) 45 second(s) on the site. At the same time the bounce rate is 30.99%.

The most popular site uses in Italy, attracting from this country 94.20% of overall traffic.

Structure of traffic sources: the highest traffic "Direct" (58.47%), the second most important "Search" (29.54%), followed by "Referrals" (6.53%), then "Social" (3.68%), then "Mail" (1.59%) and in the last place "Display Ads" with a share 0.19%.