Everlane.com

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups. Free shipping on 2+ items.

Visits & Engagement

On PC & mobile, in the last 6 months

Engagements

March, 2025

Overall Visits	5.3M
Time On Site	00:03:14
Pages per Visit	6.74
Bounce Rate	33.99%

Other metrics

Traffic Sources

On PC, in the last 3 months. Click on the column for drilldown

Geography

On PC, in the last month

Traffic by countries

United States	83.11%
Canada	6.73%
United Kingdom	2.49%
Australia	1.21%
Germany	0.65%

Review

By popularity Everlane.com ranked 8 494th in the World, 1 811th place in United States, 88th place in category "Lifestyle / Fashion and Apparel"

Has moderate negative dynamics in attracting traffic. In the period from september'24 to march'25 the attendance of this site decreased from 6 641 952 to 4 849 381 (-31.20%).

For March '2025 there were 5 296 988 visits. The average visitor per session views 6.74 page(s) and spends 3 minute(s) 14 second(s) on the site. At the same time the bounce rate is 33.99%.

The most popular site uses in United States, attracting from this country 83.11% of overall traffic.

Structure of traffic sources: the highest traffic "Direct" (63.59%), the second most important "Search" (27.05%), followed by "Referrals" (6.01%), then "Social" (2.33%), then "Display Ads" (0.81%) and in the last place "Mail" with a share 0.22%.

World Rank

Top websites in Worldwide

#8,494

Country Rank

Top websites in United States

#1,811

Category Rank

Top websites in Lifestyle / Fashion and Apparel

#88

Referrals

6.01%

Top Referring Sites:

Domain	share/change
nymag.com	17.45% -19.58%
everlane.narvar.com	7.55% 9.6%
display.ugc.bazaarvoice.com	7.18% -8.45%
gearpatrol.com	5.15% 41.93%
rstyle.me	4.84% -30.86%

Top Destination Sites:

Domain	share/change
res.cloudinary.com	40.94% 4.11%
accounts.google.com	10.52% -3.12%
checkout.paypal.com	8.81% 5.77%
everlane.narvar.com	8.20% 4.35%
facebook.com	8.18% -0.31%