App Store
Google
Play
World Rank
#9,238
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
March, 2025
| Overall Visits | 6.66M |
| Time On Site | 00:03:04 |
| Pages per Visit | 3.51 |
| Bounce Rate | 51.87% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| United States | |
| Canada | |
| United Kingdom | |
| India | |
| Australia |
Review
By popularity Williams-sonoma.com ranked 9 238th in the World, 1 683th place in United States, 29th place in category "Home and Garden"
Has clear negative dynamics in attracting traffic. In the period from october'24 to march'25 the attendance of this site decreased from 12 064 000 to 7 339 000 (-48.70%).
For March '2025 there were 6 656 689 visits. The average visitor per session views 3.51 page(s) and spends 3 minute(s) 4 second(s) on the site. At the same time the bounce rate is 51.87%.
The most popular site uses in United States, attracting from this country 95.84% of overall traffic.
Structure of traffic sources: the highest traffic "Direct" (60.95%), the second most important "Search" (29.26%), followed by "Referrals" (6.72%), then "Social" (1.66%), then "Display Ads" (1.27%) and in the last place "Mail" with a share 0.14%.
Referrals
6.72%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
32.87%
7.46%
|
|
|
20.64%
-6.39%
|
|
|
7.23%
-28.07%
|
|
|
3.99%
67.42%
|
|
|
3.71%
-2.05%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
29.59%
-26.94%
|
|
|
18.21%
-9.73%
|
|
|
17.33%
61.99%
|
|
|
6.30%
-14.68%
|
|
|
4.62%
2.93%
|
Search
29.26%
Organic Keywords:
| Keyword | share/change |
|---|---|
| williams sonoma |
39.04%
-3.58%
|
| william sonoma |
13.05%
-10.47%
|
| williams sonoma home |
2.82%
3.68%
|
| williams-sonoma |
2.72%
-12.49%
|
| williams and sonoma |
2.30%
-10.98%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| williams sonoma |
33.06%
-21.8%
|
| william sonoma |
16.50%
11.79%
|
| williams sonoma home |
3.92%
151.78%
|
| williams-sonoma |
1.10%
-17.18%
|
| le creuset |
0.47%
-37.65%
|
Social Networks
1.66%
Display Advertising
1.27 %
