World Rank
#10,122
Utopia.de
Einfache Tipps, aktuelle News, fundierte Ratgeber, kompetente Kaufberatung – alles Wichtige für ein nachhaltiges Leben.
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
March, 2025
| Overall Visits | 8.75M |
| Time On Site | 00:00:59 |
| Pages per Visit | 1.61 |
| Bounce Rate | 47.19% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| Germany | |
| Austria | |
| Switzerland | |
| United States | |
| United Kingdom |
Review
By popularity Utopia.de ranked 10 122th in the World, 378th place in Germany, 51th place in category "News and Media"
Has moderate negative dynamics in attracting traffic. In the period from october'24 to march'25 the attendance of this site decreased from 10 444 524 to 8 728 810 (-17.90%).
For March '2025 there were 8 746 912 visits. The average visitor per session views 1.61 page(s) and spends 59 second(s) on the site. At the same time the bounce rate is 47.19%.
The most popular site uses in Germany, attracting from this country 81.32% of overall traffic.
Structure of traffic sources: the highest traffic "Search" (45.75%), the second most important "Direct" (27.28%), followed by "Social" (23.64%), then "Referrals" (3.03%), then "Display Ads" (0.24%) and in the last place "Mail" with a share 0.05%.
Referrals
3.03%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
16.46%
63.29%
|
|
|
15.33%
717.39%
|
|
|
15.31%
-42.99%
|
|
|
8.47%
151.45%
|
|
|
6.69%
-22.87%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
18.85%
37.08%
|
amazon.de
|
9.24%
79.34%
|
|
|
6.67%
366.5%
|
|
|
2.42%
17.82%
|
|
|
2.17%
|
Search
45.75%
Organic Keywords:
| Keyword | share/change |
|---|---|
| glühwein rezept |
2.24%
116.74%
|
| elektroauto |
1.67%
69.84%
|
| utopia |
1.38%
-17.48%
|
| pizzateig |
1.36%
41.07%
|
| rebuy |
1.31%
2.54%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| fairphone 2 kaufen |
100.0%
|
Social Networks
23.64%