World Rank
#82,426
Scotlandspeople.gov.uk
connecting generations
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
February, 2025
| Overall Visits | 291.19K |
| Time On Site | 00:10:22 |
| Pages per Visit | 15.1 |
| Bounce Rate | 23.29% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| United Kingdom | |
| United States | |
| Australia | |
| Canada | |
| New Zealand |
Review
By popularity Scotlandspeople.gov.uk ranked 82 426th in the World, 4 322th place in United Kingdom, 9th place in category "Hobbies and Leisure / Ancestry and Genealogy"
Has clear negative dynamics in attracting traffic. In the period from september'24 to february'25 the attendance of this site decreased from 475 510 to 252 424 (-61.29%).
For February '2025 there were 291 188 visits. The average visitor per session views 15.10 page(s) and spends 10 minute(s) 22 second(s) on the site. At the same time the bounce rate is 23.29%.
The most popular site uses in United Kingdom, attracting from this country 77.08% of overall traffic.
Structure of traffic sources: the highest traffic "Direct" (65.72%), the second most important "Search" (29.13%), followed by "Referrals" (4.32%), then "Social" (0.57%), then "Display Ads" (0.23%) and in the last place "Mail" with a share 0.04%.
Referrals
4.32%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
29.17%
38.31%
|
|
|
18.79%
55.64%
|
|
|
13.99%
-45.53%
|
|
|
9.08%
|
|
|
8.45%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
99.66%
-28.33%
|
|
|
0.34%
|
Search
29.13%
Organic Keywords:
| Keyword | share/change |
|---|---|
| scotlands people |
48.03%
-27.95%
|
| scotlandspeople |
25.69%
9.15%
|
| scottish ancestry |
1.84%
|
| scotlandspeople free credits |
1.77%
|
| sotland corrected birth entries at the insistence of illegitamate |
1.65%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| scotlandspeople.gov.uk/my account |
29.81%
|
| scotlandspeople |
9.17%
-62.63%
|
| scotlands people |
8.30%
-78.92%
|
| scotland's people |
6.47%
|
| scotland birth records free |
5.92%
|
Social Networks
0.57%