World Rank
#8,290
Ralphlauren.com
shop ralph lauren's designer clothing for men, women, kids & babies, plus accessories and home furnishings. free shipping with an rl account & free returns.
Mobile Apps:
App Store
Google
Play
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
March, 2025
| Overall Visits | 6.9M |
| Time On Site | 00:02:56 |
| Pages per Visit | 4.08 |
| Bounce Rate | 50.64% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| United States | |
| United Kingdom | |
| Turkey | |
| India | |
| Canada |
Review
By popularity Ralphlauren.com ranked 8 290th in the World, 1 645th place in United States, 79th place in category "Lifestyle / Fashion and Apparel"
Has clear negative dynamics in attracting traffic. In the period from october'24 to march'25 the attendance of this site decreased from 13 698 857 to 6 942 143 (-65.47%).
For March '2025 there were 6 895 341 visits. The average visitor per session views 4.08 page(s) and spends 2 minute(s) 56 second(s) on the site. At the same time the bounce rate is 50.64%.
The most popular site uses in United States, attracting from this country 86.27% of overall traffic.
Structure of traffic sources: the highest traffic "Direct" (54.37%), the second most important "Search" (36.43%), followed by "Referrals" (4.96%), then "Social" (3.27%), then "Display Ads" (0.81%) and in the last place "Mail" with a share 0.15%.
Referrals
4.96%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
17.86%
9.51%
|
|
|
3.73%
-40.57%
|
|
|
3.47%
|
|
|
3.47%
|
|
|
3.17%
28.19%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
28.99%
-33.67%
|
|
|
12.78%
-9.13%
|
|
|
9.44%
-38.35%
|
|
|
8.90%
-0.97%
|
|
|
8.08%
-19.73%
|
Search
36.43%
Organic Keywords:
| Keyword | share/change |
|---|---|
| ralph lauren |
35.82%
-30.85%
|
| polo ralph lauren |
13.93%
-29.16%
|
| polo |
12.20%
-23.8%
|
| rl |
1.46%
|
| rrl |
0.93%
-33.32%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| ralph lauren |
38.75%
-29.93%
|
| polo |
16.08%
-39.62%
|
| polo ralph lauren |
15.12%
-35.13%
|
| ralph lauren outlet |
2.05%
169.26%
|
| ralphlauren |
1.28%
-54.36%
|
Social Networks
3.27%