World Rank
n / a
Onlineservices.ato.gov.au
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
March, 2025
| Overall Visits | 6.64M |
| Time On Site | 00:06:39 |
| Pages per Visit | 8.03 |
| Bounce Rate | 23.28% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| Australia | |
| Philippines | |
| United States | |
| United Kingdom | |
| Sri Lanka |
Review
Has clear negative dynamics in attracting traffic. In the period from october'24 to march'25 the attendance of this site decreased from 12 264 000 to 5 537 000 (-75.58%).
For March '2025 there were 6 637 578 visits. The average visitor per session views 8.03 page(s) and spends 6 minute(s) 39 second(s) on the site. At the same time the bounce rate is 23.28%.
The most popular site uses in Australia, attracting from this country 97.78% of overall traffic.
Structure of traffic sources: the highest traffic "Referrals" (52.15%), the second most important "Direct" (45.00%), followed by "Search" (2.70%), then "Mail" (0.09%), then "Social" (0.04%) and in the last place "Display Ads" with a share 0.02%.
Referrals
52.15%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
75.06%
-9.49%
|
|
|
24.78%
-24.49%
|
|
|
0.14%
2557.93%
|
|
|
<0.01%
-0.18%
|
|
|
<0.01%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
60.11%
-14.92%
|
|
|
29.99%
5.22%
|
|
|
4.69%
575.76%
|
|
|
1.20%
46.35%
|
|
|
0.79%
|
Search
2.7%
Organic Keywords:
| Keyword | share/change |
|---|---|
| ato |
80.42%
18.6%
|
| tax australia |
2.39%
|
| ato login |
2.25%
|
| avg internet security 6 months |
1.50%
-25.72%
|
| gruen project |
0.92%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| tax back australia |
100.0%
|
Social Networks
0.04%