World Rank
#65,344
Nikonusa.com
shop the latest mirrorless & dslr cameras and nikkor lenses from the official nikon ecommerce site. explore our innovations and photo equipment!
Mobile Apps:
App Store
Google
Play
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
March, 2025
| Overall Visits | 719.44K |
| Time On Site | 00:01:57 |
| Pages per Visit | 4.28 |
| Bounce Rate | 36.25% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| United States | |
| Canada | |
| India | |
| South Africa | |
| United Kingdom |
Review
By popularity Nikonusa.com ranked 65 344th in the World, 17 372th place in United States, 66th place in category "Hobbies and Leisure / Photography"
Has clear negative dynamics in attracting traffic. In the period from october'24 to march'25 the attendance of this site decreased from 1 050 448 to 690 719 (-41.32%).
For March '2025 there were 719 436 visits. The average visitor per session views 4.28 page(s) and spends 1 minute(s) 57 second(s) on the site. At the same time the bounce rate is 36.25%.
The most popular site uses in United States, attracting from this country 80.77% of overall traffic.
Structure of traffic sources: the highest traffic "Direct" (53.40%), the second most important "Search" (39.82%), followed by "Referrals" (3.92%), then "Social" (1.99%), then "Display Ads" (0.79%) and in the last place "Mail" with a share 0.07%.
Referrals
3.92%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
25.67%
-25.77%
|
|
|
16.25%
12.32%
|
|
|
9.32%
353.36%
|
|
|
6.71%
3.74%
|
|
|
6.32%
44.75%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
41.35%
-28.63%
|
|
|
12.69%
-39.23%
|
|
|
6.82%
213.42%
|
|
|
6.02%
105.15%
|
|
|
5.82%
4.18%
|
Search
39.82%
Organic Keywords:
| Keyword | share/change |
|---|---|
| nikon |
9.80%
-12.16%
|
| nikon lenses |
3.26%
62.89%
|
| nikon usa |
3.09%
0.63%
|
| nikon d750 |
2.87%
25.88%
|
| nikon d3500 |
2.67%
-28.33%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| nikon |
73.32%
-14.77%
|
| nikon z6 |
10.63%
82.94%
|
| nikon usa |
4.22%
-45.29%
|
| nikon lenses |
1.64%
-35.38%
|
| nikon d3400 |
0.76%
|
Social Networks
1.99%