World Rank
#21,908
Folksam.se
Vi är försäkringsbolaget för allt du bryr dig om. Vi försäkrar varannan svensk, hem och var femte bil i sverige. Vi erbjuder också olika former av sparande.
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
March, 2025
| Overall Visits | 2.32M |
| Time On Site | 00:03:52 |
| Pages per Visit | 5.23 |
| Bounce Rate | 30.57% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| Sweden | |
| Poland | |
| United Kingdom | |
| United States | |
| Netherlands |
Review
By popularity Folksam.se ranked 21 908th in the World, 168th place in Sweden, 2th place in category "Finance / Financial Planning and Management"
Has moderate positive dynamics in attracting traffic. In the period from october'24 to march'25 the attendance of this site increased from 1 761 095 to 2 310 238 (+26.98%).
For March '2025 there were 2 319 007 visits. The average visitor per session views 5.23 page(s) and spends 3 minute(s) 52 second(s) on the site. At the same time the bounce rate is 30.57%.
The most popular site uses in Sweden, attracting from this country 97.85% of overall traffic.
Structure of traffic sources: the highest traffic "Direct" (53.93%), the second most important "Search" (39.66%), followed by "Referrals" (5.86%), then "Display Ads" (0.30%), then "Social" (0.19%) and in the last place "Mail" with a share 0.05%.
Referrals
5.86%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
21.83%
|
|
|
8.91%
-35.91%
|
|
|
6.72%
190.06%
|
|
|
6.72%
-62.17%
|
|
|
5.88%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
26.71%
-0.52%
|
|
|
19.61%
4.9%
|
|
|
17.93%
-22.55%
|
|
|
16.43%
-19.57%
|
|
|
15.25%
-33.29%
|
Search
39.66%
Organic Keywords:
| Keyword | share/change |
|---|---|
| folksam |
70.78%
0.48%
|
| hemförsäkring |
4.17%
41.36%
|
| bilförsäkring |
3.99%
7.42%
|
| folksam mina sidor |
2.55%
-66.69%
|
| folksam logga in |
2.15%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| folksam bilförsäkring |
6.46%
|
| folksam bilf;rs'kring |
4.84%
|
| if hundförsäkring |
4.84%
|
| olycksfallsförsäkring hos folksam |
4.56%
|
| what is hemförsäkringar |
4.56%
|
Social Networks
0.19%