Campaigns.avira.com

discover a range of award-winning security, privacy & performance tools for all devices • antivirus • vpn • system speedup • mobile & more. download now

Visits & Engagement

On PC & mobile, in the last 6 months

Engagements

February, 2025

Overall Visits	294.86K
Time On Site	00:00:14
Pages per Visit	1.28
Bounce Rate	64.42%

Other metrics

Traffic Sources

On PC, in the last 3 months. Click on the column for drilldown

Geography

On PC, in the last month

Traffic by countries

Germany	33.63%
United States	6.92%
India	5.78%
Italy	5.48%
Russia	5.39%

Review

Has moderate negative dynamics in attracting traffic. In the period from august'24 to february'25 the attendance of this site decreased from 410 580 to 300 220 (-31.05%).

For February '2025 there were 294 860 visits. The average visitor per session views 1.28 page(s) and spends 14 second(s) on the site. At the same time the bounce rate is 64.42%.

The most popular site uses in Germany, attracting from this country 33.63% of overall traffic.

Structure of traffic sources: the highest traffic "Direct" (53.55%), the second most important "Search" (26.04%), followed by "Referrals" (16.18%), then "Social" (2.53%), then "Display Ads" (1.50%) and in the last place "Mail" with a share 0.11%.

World Rank

Top websites in Worldwide

n / a

Country Rank

Unknown

n / a

Category Rank

Top websites in Computers Electronics and Technology / Computer Security

n / a

Referrals

16.18%

Top Referring Sites:

Domain	share/change
avira.com	59.02% -6.44%
research.net	36.04% 14.16%
comss.ru	0.92% -23.64%
deref-web-02.de	0.69% 33.87%
gleam.io	0.44%

Top Destination Sites:

Domain	share/change
shop.avira.com	73.78% 6.35%
avira.com	23.51% 1085.47%
passwords.avira.com	1.01% -94.3%
new.avira.com	0.58% 24.51%
cookiebot.com	0.50%

Search

26.04%

Organic Keywords:

Keyword	share/change
avira vpn	14.03% 96.94%
avira	13.53% -44.3%
avira phantom vpn	13.19% -44.44%
remove programs in windows 10 site:microsoft.com	8.84%
avira security pro	4.31%