World Rank
#231,093
Britishcouncil.in
we support peace and prosperity by building connections, understanding and trust between people in the uk and countries worldwide.the british council remains co-owner of ielts. we will continue to deliver ielts preparation and other english language courses in india and worldwide.
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
March, 2025
| Overall Visits | 205.99K |
| Time On Site | 00:00:45 |
| Pages per Visit | 2.08 |
| Bounce Rate | 43.2% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| India | |
| United States | |
| United Kingdom | |
| Germany | |
| Russia |
Review
By popularity Britishcouncil.in ranked 231 093th in the World, 24 796th place in India, 925th place in category "Science and Education / Education"
Has moderate negative dynamics in attracting traffic. In the period from august'24 to march'25 the attendance of this site decreased from 243 157 to 168 543 (-36.25%).
For March '2025 there were 205 985 visits. The average visitor per session views 2.08 page(s) and spends 45 second(s) on the site. At the same time the bounce rate is 43.20%.
The most popular site uses in India, attracting from this country 57.67% of overall traffic.
Structure of traffic sources: the highest traffic "Search" (69.32%), the second most important "Direct" (23.13%), followed by "Referrals" (5.81%), then "Social" (1.43%), then "Display Ads" (0.20%) and in the last place "Mail" with a share 0.11%.
Referrals
5.81%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
36.19%
45.81%
|
|
|
17.78%
2%
|
|
|
8.72%
-69.81%
|
|
|
4.02%
-6.06%
|
|
|
3.86%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
44.56%
-2.96%
|
|
|
17.31%
15.79%
|
|
|
11.70%
-42.78%
|
|
|
5.34%
-6.65%
|
|
|
3.76%
-12.23%
|
Search
69.32%
Organic Keywords:
| Keyword | share/change |
|---|---|
| british council |
25.62%
-8.66%
|
| british council ielts |
12.27%
11.38%
|
| ielts british council |
5.46%
-39.67%
|
| ielts exam dates |
4.12%
63.63%
|
| british council ielts dates |
1.82%
-26.39%
|
Paid Keywords:
| Keyword | share/change |
|---|---|
| british council ielts |
37.53%
-51.98%
|
| ielts test centers in mumbai |
8.37%
|
| ielts british council apply |
8.37%
|
| ilts |
8.26%
|
| ielts exam |
7.51%
|
Social Networks
1.43%
Display Advertising
0.2 %