Booking.com

Review

By popularity Booking.com ranked 43th in the World, 104th place in United States, 3th place in category "Travel and Tourism / Accommodation and Hotels"

Has moderate positive dynamics in attracting traffic. In the period from november'23 to april'24 the attendance of this site increased from 479 852 381 to 566 780 952 (+16.61%).

For April '2024 there were 553 677 530 visits. The average visitor per session views 8.44 page(s) and spends 8 minute(s) 31 second(s) on the site. At the same time the bounce rate is 35.75%.

The most popular site uses in United States, attracting from this country 10.63% of overall traffic.

Structure of traffic sources: the highest traffic "Direct" (53.12%), the second most important "Search" (32.47%), followed by "Referrals" (10.38%), then "Mail" (2.02%), then "Social" (1.26%) and in the last place "Display Ads" with a share 0.75%.