World Rank
n / a
Book.douban.com
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Mobile Apps:
App Store
Visits & Engagement
On PC & mobile, in the last 6 months
Engagements
February, 2025
| Overall Visits | 7.54M |
| Time On Site | 00:04:42 |
| Pages per Visit | 4.23 |
| Bounce Rate | 50.55% |
Traffic Sources
On PC, in the last 3 months. Click on the column for drilldown
Geography
On PC, in the last month
Traffic by countries
| China | |
| Hong Kong | |
| United States | |
| Taiwan | |
| Singapore |
Review
Has neutral dynamics in attracting traffic. In the period from september'24 to february'25 the attendance of this site remained almost unchanged.
For February '2025 there were 7 540 388 visits. The average visitor per session views 4.23 page(s) and spends 4 minute(s) 42 second(s) on the site. At the same time the bounce rate is 50.55%.
The most popular site uses in China, attracting from this country 85.74% of overall traffic.
Structure of traffic sources: the highest traffic "Search" (41.12%), the second most important "Direct" (29.29%), followed by "Referrals" (28.52%), then "Display Ads" (0.89%), then "Social" (0.18%) and in the last place "Mail" with a share 0.01%.
Referrals
28.52%
Top Referring Sites:
| Domain | share/change |
|---|---|
|
|
73.79%
0.68%
|
|
|
7.98%
-3.21%
|
|
|
7.64%
57.28%
|
|
|
1.36%
2.59%
|
|
|
1.18%
8.41%
|
Top Destination Sites:
| Domain | share/change |
|---|---|
|
|
18.06%
7.99%
|
|
|
13.87%
5.38%
|
|
|
12.33%
8.34%
|
|
|
7.62%
6.51%
|
|
|
6.34%
11.49%
|
Search
41.12%
Organic Keywords:
| Keyword | share/change |
|---|---|
| 豆瓣 |
20.27%
9.16%
|
| 豆瓣读书 |
10.75%
-0.94%
|
| 美国众神 |
0.74%
|
| 三体 |
0.73%
-38.05%
|
| douban |
0.49%
-45.05%
|
Paid Keywords:
No Data Available
Social Networks
0.18%
