Amazon.jp

amazon.co.jp official site. low prices at amazon on books, household goods, apparel, groceries, baby products, car supplies and more. free shipping (exceptions apply).

Visits & Engagement

On PC & mobile, in the last 6 months

Engagements

February, 2025

Overall Visits	622.96K
Time On Site	00:01:37
Pages per Visit	1.23
Bounce Rate	80.14%

Other metrics

Traffic Sources

On PC, in the last 3 months. Click on the column for drilldown

Geography

On PC, in the last month

Traffic by countries

Japan	80.53%
China	9.76%
United States	7.52%
Korea, Republic of	1.63%
Singapore	0.56%

Review

By popularity Amazon.jp ranked 112 264th in the World, 8 415th place in Japan, 217th place in category "E-commerce and Shopping / E-commerce and Shopping"

Has neutral dynamics in attracting traffic. In the period from august'24 to february'25 the attendance of this site remained almost unchanged.

For February '2025 there were 622 964 visits. The average visitor per session views 1.23 page(s) and spends 1 minute(s) 37 second(s) on the site. At the same time the bounce rate is 80.14%.

The most popular site uses in Japan, attracting from this country 80.53% of overall traffic.

Structure of traffic sources: the highest traffic "Direct" (42.74%), the second most important "Search" (36.62%), followed by "Referrals" (17.00%), then "Social" (3.42%), then "Display Ads" (0.16%) and in the last place "Mail" with a share 0.04%.

World Rank

Top websites in Worldwide

#112,264

Country Rank

Top websites in Japan

#8,415

Category Rank

Top websites in E-commerce and Shopping / E-commerce and Shopping

#217

Referrals

17%

Top Referring Sites:

Domain	share/change
music.amazon.co.jp	47.88% -12.47%
sellercentral.amazon.co.jp	11.83% 322.12%
kagua.biz	11.64% -23.67%
sellercentral-japan.amazon.com	9.40% 58.36%
advertising.amazon.co.jp	8.04% 1.16%